My goals for 2009

I prefer goals to resolutions. Here’s what I’m aiming for in 2009 …

1. Write a good book. CQ Press is kind enough to support the author in me for another version of Journalism 2.0, this time for the college textbook market. The trick, of course, is writing a practical manual that will help aspiring journalists while the industry and practice continues its radical evolution at a dizzying pace.

2. Grow Serra Media. We will be announcing several exciting partnerships in January for our first product, Newsgarden. The challenge will be to keep the momentum going in this economic climate. We have a couple of new concepts to turn into products and remain optimistic that we can solve at least a piece of the puzzle for local publishers.

3. Think big and give back. I’m looking for ways to continue my thought leadership on the marketability of journalism, since I believe it’s directly connected to the sustainability of journalism. At the same time, I’m looking forward to picking up where 2008 left off, working with journalists around the globe on the skills and concepts that are critical to the transformation of our storied craft.

In a nutshell, I’m hoping to practice what I preach: Ideas are cheap. Execution is everything. The future is now.

Happy New Year.

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