An article from the most recent issue of Fast Company, MTV’s Digital Makeover, featured several important lessons for mainstream news organizations. MTV, which had a nice business providing cable programming for two decades, has been disrupted by the new digital ecosystem just like everyone else. In response it is launching “dozens of new initiatives” to […]
Archive for the ‘Ideas are cheap’ Category
Mark Briggs 
Posted in 
September 4th, 2008
News organizations need entrepreneurs
I’ve long argued that the news industry’s current economic crisis is due in large part to a lack of R&D. It’s not in the DNA. For too many decades, the products didn’t change and the profits rolled in. Now, entrepreneurial journalism is working to fill that void. In the recent issue of Inc. magazine, William […]
