Writing a book is easy. Compared to naming a book, that is.
In 2009 I asked you (and my LinkedIn colleagues) to vote for your favorite title among 4 options and many of you answered “none of the above.” Which was fine, because several of you offered great alternatives. One of them ended up as the title: Journalism Next.
I’m finishing my third book and this time the focus is on how to launch your own journalism or news-based startup. I’ve been looking for a catchy term for “entrepreneurial journalist” but haven’t found one. So I’m turning to the collective wisdom of my blog readers for help. Please let me know which of the following three options you like best or, if you don’t like any of them, give me a suggestion for something better.
NOTE: A technical glitch prevented anyone from actually voting in this poll. I’m leaving it up so you can see what we were considering. Thanks to everyone who voted and voiced their feedback by email, Twitter and LinkedIn.
What should I title my new book?
- Newstopia: 8 Launch Lessons for Journalism Entrepreneurs (0%, 0 Votes)
- NewsLaunch: Turning trial balloons into shooting stars (0%, 0 Votes)
- Starting up the news: How entrepreneurial journalists are creating the future today (0%, 0 Votes)
- None of the above (100%, 0 Votes)
Total Voters: 0
Mark Briggs
Posted in





Hey Mark.
My suggestion is “News Beginnings”. I like Entrepreneurial Journalism though.
-M. Gunn
I cannot vote ?
My suggestion is:
journalism makes extraordinary people
or
journalism 3.0: guidebook to making people famous
Greetings
“Entreprenews”, surely?
Is there a more exact way of expressing your core idea than entrepreneur?
If entrepreneur is the destination, you may want to describe the journey.
I am good out founding out information pretty quickly and accurately and writing it down so it reads no half bad. So my experiments in “entrepreneurial journalism” have been largely negative.
You should be able to form a team with a guy who writes good, and does that, and another that sells papers well, and focuses on that, and so on and so forth.
Somewhere along the line they convinced us the traditional division of labor was wrong-headed, and we drank the same Kool-Aid they did. And now what?
When do you plan to publish the book?
Mark, I like “NewsLaunch” but would suggest a modified subhead: “Turning startup sites into shooting stars.” What can I say, I’m a sucker for alliteration.
Hey, My name is Karen Purnell and I am managing editor of Winchester News Online (WINOL). I really like your blog, I think its really interesting and impressive and wondered if you would care to take a look at http://www.winol.co.uk. We produce a weekly news bulletin and website, and also produce separate sport and entertainment shows. Please let me know your thoughts and ideas on the site, and if you want to get involved with any of our work.
Thanks,
Karen Purnell